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glossy is creativity and advertising. This site is both weblog and online portfolio.
 
 
 
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June
 
Posted June 30 2008
Mr. Sub: Bad Choices
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Mr. Sub: Bad Choices
Here's the latest from Toronto's Zig (who I think need a new site - I was never a fan of that "tour guide" thing it opens with) for Mr. Sub. The "Bad Choices" campaign features three spots; Airport (my fav), Digging and Running. All three are directed by Partners' Joachim Back and I like how they are a bit dark for a fast food chain. Full credits are posted here.
 
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Posted June 27 2008
The art of slow motion in advertising
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The art of slow motion in advertising
The AdPawn has posted a great retrospective on the use of slow-motion in broadcast advertising. He has including some spots I'm sure you've seen, like the amazing Schwepps Burst, and others you may not have like Choice FM's Kill the Gun. Check it out.
 
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Posted June 27 2008
The Three Graces film competition
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The Three Graces film competition
Tank Magazine has teamed up with Swarovski and launched the Three Graces Film competition – an open call to filmmakers and creatives working with the moving image to develop a short film to accompany three of the exclusive tracks commissioned for the project; interpreting the myth of The Three Graces. Scooped from helloMuller at Computerlove.
 
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Posted June 26 2008
Lamato: the real social, social network
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Lamato: the real social, social network
For all of you out there who do not live in Canada I'm going to explain something to you. The Bloody Caesar is one on the best drinks in the world and is an integral part of Canadian culture (and a freaking amazing hang over cure). It's basically a Bloody Mary but made with Clamato (Mott's tomato clam cocktail) instead of tomato juice. That said, Tribal DDB has launched Lamato - a spoof site on social networking sites and it's as great as a Caesar tastes (man I want one now). The scoop, YouTube links and full credits are posted here.
 
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Posted June 25 2008
Psyop conducts for HP
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Psyop conducts for HP
Here's the latest from Psyop and the second spot to be released from their new LA office. Maestro is for the new HP TouchSmart PC and the Psyop directors are Todd Mueller and Kylie Matulick. I've asked them for a few words on the creation of this spot - so check back for that (if you are interested). Agency is Goodby Silverstein & Partners. Full credits are here.

 
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Posted June 25 2008
Gay group boycotts Heinz
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Gay group boycotts Heinz
This UK Heinz ad was pulled from the air after numerous complaints were received. The decision has angered gay rights group Stonewall which is urging supporters to stop buying Heinz products. Read the full story here. Thanks to Dylan (Mr. Glossy) for the tip.
 
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Posted June 24 2008
Diamonds for Futures
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Diamonds for Futures
Diamonds for Futures for the Diamond Empowerment Fund is the latest from Blacklist directed by Waytion. The spot, created pro-bono by JWT New York and Blacklist, utilizes both stop motion and illustration. More creative info from Waytion and full credits are posted here. D.E.F.'s mission is to raise money to support education initiatives that develop and empower economically disadvantaged people in African nations where diamonds are a natural resource.
 
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Posted June 22 2008
Gorilla and Halo 3 win Grand Prix
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Gorilla and Halo 3 win Grand Prix
The 2008 Cannes Lions are wrapping up and for the first time ever it's a tie for the film Grand Prix between Fallon London's Cadbury's Gorilla TV commercial and Microsoft's Halo 3 web film campaign. All the winners from this weeks awards are posted on the Lion's site and Creativity has done up a great story here.
 
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